Learn How to Use LinkedIn Publishing

Publishing is a good way to be seen and to share a lot of knowledge. Why? Because it gives you visibility AND credibility. In my book, Link∙Ability : 4 powerful strategies to maximize your LinkedIn success, I offer tips for using LinkedIn to achieve your business goals. One of those strategies is publishing or posting. Publishing is a good way to be seen and to share a lot of knowledge. Why? Because it gives you visibility AND credibility. Posts are a short form of publishing and can include text posts (just like this), image posts, videos, polls and document posts. If you struggle for things to write about in your posts, consider: 💡 Events in your industry 💡 News items 💡 Changes in your company 💡 Something you’ve learned recently 💡 A catalyst that changed how you think 💡 A success or failure Five publishing tips: 💥 Use three to five hashtags at the bottom of your post or article. 💥 Ensure some of those hashtags are popular so a lot of people who follow those hashtags will see your posts. 💥 If you mention people in your posts, tag them. 💥 Include emojis. They give posts a lift, as do bulleted lists, but don’t overdo it. 💥 Check for errors before posting.